Formy AI-Powered Onboarding
AI-driven onboarding platform that reduced user drop-off by 60% and improved time-to-value by 40%.
Formy Inc. needed a solution to streamline their user onboarding process, which was causing high drop-off rates and low engagement. They wanted to leverage AI to create a personalized onboarding experience that would help users quickly understand the platform's value.
PROJECT GALLERY
Visual highlights.
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SDLC MODEL
Software Development
Life Cycle
Each phase completed in sequence — from requirements to live deployment and ongoing maintenance.
Plan
Design
Build
Test
Deploy
Maintain
CHALLENGE
The Challenge
Pain points identified
Formy's existing onboarding process was complex, leading to high user drop-off and low engagement. They needed a solution that could simplify the experience while providing personalized guidance.
WATERFALL MODEL
Development
process flow
Sequential phases, each building on the last — with clear deliverables at every gate.
Discovery & Research
Phase 1Conducted user interviews, analyzed existing onboarding data, and identified key pain points and opportunities for improvement.
Design & Prototyping
Phase 2Created interactive prototypes with AI-driven personalized onboarding flows, real-time feedback, and contextual help.
Development & Integration
Phase 3Built the platform using Next.js and serverless architecture, integrating Kinde for secure user authentication and PostgresSQL for data storage.
Testing & Optimization
Phase 4Conducted extensive testing to ensure a seamless user experience across devices, optimizing performance and responsiveness.
Phase summary
Total deliverables
Across 4 phases
SOLUTION
Our Solution
We developed an AI-powered onboarding platform that provided personalized guidance, real-time feedback, and interactive tutorials to help users quickly understand the platform's value.
Discovery & Research
Conducted user interviews, analyzed existing onboarding data, and identified key pain points and opportunities for improvement.
Design & Prototyping
Created interactive prototypes with AI-driven personalized onboarding flows, real-time feedback, and contextual help.
Development & Integration
Built the platform using Next.js and serverless architecture, integrating Kinde for secure user authentication and PostgresSQL for data storage.
Testing & Optimization
Conducted extensive testing to ensure a seamless user experience across devices, optimizing performance and responsiveness.
TECH ARCHITECTURE
System
architecture
How the technology layers connect — from user interface to database.
Full stack
Next.js
Full-stack React framework for scalable web apps
Serverless Actions
Real-time updates and scalable backend logic
Artificial Intelligence
Personalized career guidance and recommendations
Clerk
Secure authentication and user management
Tailwind CSS
Modern, utility-first CSS framework
PostgreSQL
Robust relational database for user and session data
Node.js
Backend runtime for API and serverless functions
TypeScript
Type-safe development for reliability and maintainability
FEATURES
What we built.
AI-Powered Personalization
Real-time user behavior analysis to provide tailored onboarding experiences.
Interactive Tutorials
Step-by-step guides that adapt to user progress and provide contextual help.
Real-Time Feedback
Instant feedback on user actions to guide them through the onboarding process.
Analytics Dashboard
Comprehensive analytics to track user progress, engagement, and satisfaction.
RESULTS FLOW
Before vs after
impact metrics
Verified measurements taken pre- and post-delivery.
User Drop-Off
-60%Time to Value
-40%Feature Engagement
+150%User Satisfaction
+50%Support Requests
-30%Retention Rate
+50%Results data flow
Baseline
Before project
Implementation
Build & Deploy
Measured Outcome
After delivery
TIMELINE
How it unfolded.
CLIENT TESTIMONIAL
“Formy elevated our user onboarding. The AI-powered suggestions and seamless UX are unmatched. Our users are now more engaged and satisfied than ever before.”
Ali Raza
Product Lead, Formy Inc.
WHAT'S NEXT
Roadmap ahead.
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